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Client: Leighton Contractors
Role: Project Manager, Corporate Communications

Leighton Contractors engaged All Marketing Projects to conduct a corporate publications audit. The objective was to reduce the time taken to work through the process of publishing their employee and stakeholder magazines. We conducted a series of stakeholder interviews, analysed their publishing process - particularly stakeholder approvals and their print and creative resources. Then we gave them a simple solution that took three months out of the production process, clarified roles and responsibilities and proposed suitable suppliers that would support their requirements and deliver a premium product. This was a great project for All Marketing Projects, we got to share our expertise with the in-house team and develop a process that has reduced costs by 25%, shorten delivery time by over 50% and improved the quality of the product.

• Conducted a post implementation review on employee and External publications
• Conducted extensive senior management interviews
• Developed project plan to reduce delivery cycle by 50%
• Performed an outsourcing review
• Recommendations against resource and budget
• More efficient process reduced cost by 25%